The Revenue Standard was built to allow Founders to spend their time where it's most impactful. Founders don't have the time or the knowledge to build a proper Go To Market Strategy, consistently coach their sales team, build a sales operations strategy, build the playbooks, optimize the process, and track KPIs. These are all table stakes if you want to build a high-performing revenue organization. Not many start-ups have all these components today. If you do, you're the exception to the rule. I want to make this the standard for all founders to enable high growth.