Shared Insight was founded by the team who pioneered the first real-time online reporting platform for customer experience in 2001. Prior to launching Shared Insight, the founders developed a business that spanned North America and Europe before being acquired. During this time, the team at Shared Insight worked with some of the World’s biggest brands and retailers to create some of the most successful customer experience improvement programs in the industry. With the explosion of technology and the availability of data, the founders saw that businesses were finding themselves becoming so thirsty for data that it was actually becoming a hindrance. They saw this most at location levels; with managers spending their time trying to sift through the data and not finding what the clear actions should be and front line teams forgetting the basics of interacting with the customer by becoming too focused on buzzword measurements. Today, the same passionate team has gone back to their roots, launching Shared Insight to create customer experience improvement programs that engage front line teams to become enthusiastic and excited about giving excellent customer experiences. Creating programs that utilizes data to provide detailed insight for corporate and head office teams and clear actions for front line teams that deliver clear and measurable returns on investment.