We are building the biggest yet loyal network of farmers by solving agricultural supply chain issues. In coming years, we aim to sell digital products and services to the same group of farmers. The current offering can be bucketed into three categories: 1. Agritech (Tackling productivity issue for farmers) – Farmers in rural India still adhere to traditional way of farming. Farm mechanization and scientific farming are alien concepts to a major segment of farmers. This doesn’t allow them to unleash the full potential in terms of productivity. That’s where our expert-based crop advisory services come in. Post funding, we want to switch to AI/IoT- based crop advisory, which is more accurate, easy to scale and tuned to the need of each farm. 2. Agribusiness (Tackling lost opportunity for farmers) – Once the production of grain done, farmers face a severe market linkage issue. Intermediaries take away the profit and make delayed payments sometimes even by a year or so. Our physical ecosystem provides them relatively higher rate, transparency in weighing, and instant payment. The advantage is that it increases profitability of farmers by 2.5-5%. We sell grains directly to Institutional buyers. 3. Financial Services (Mitigating Longer Credit Time) – Once we deliver produce to our institutional buyers issue of longer credit time arises. Since grain business is seasonal in nature buyers purchase huge quantity of grains in a short period of two-three months. This becomes inventory to them and hence they don’t pay our due timely. To curb the issue, we are in conversation with three leading NBFC (Non-Banking Financial Companies) to help us with bill financing. Holistically, we are building a physital (Physical + Digital) ecosystem to resolve agrarian crisis in rural India.