The Beresford Group is a boutique consulting company designed to mazimize B2B marketing results through a combination of timeless strategy and the latest in marketing techniques and technology. B2B marketing has long been governed by ‘gut feel’ or too often as a part time project when key people have spare time. The Beresford Group was founded on the belief that investments in insight and planning pay considerable dividends and are the cornerstone of maximizing marketing ROI. The Beresford Group offers a full range of services to prepare and execute optimal marketing strategies. Including gathering key insights and working with inhouse staff to synthesize the conclusions in effective planning and execution.