Tree Capital SA is an alternative investment services and consultancy company founded in Geneva in 2018. Our objectives are to assist our clients to preserve capital and create wealth by advising on strategic investment decisions including real estate acquisitions, venture capital, private equity and other types of shareholdings with the ambition to generate sustainable income tailored to our client’s needs, preferences and risk tolerance. While the businesses of our partners are anchored in the Middle East, we mostly work internationally, largely in the United States and Europe. Our objective is to enable clients to preserve capital and create wealth through strategic investment decisions including real estate acquisitions, venture capital, private equity and other types of shareholdings with the ambition to generate sustainable income tailored to their needs and risk appetites.