LPA is a pioneering brand strategy consultancy focused on delivering measurable impact on clients’ business and organizational results. With constant marketplace disruption, brand strategy is critical in driving relevance and results short-term and long-term. LPA is agile, pragmatic and employs leading-edge brand-building approaches, informed by a proprietary Modern Brand Strategy Playbook and Activation Accelerator, to tackle unsolved challenges at every point on the path-to-purchase journey. LPA strategies drive higher brand awareness, omnichannel purchase consideration and consumer and shopper purchase decisions, all focused on accelerating profitable growth. LPA’s A-PLAYERS, NO LAYERS model offers an unprecedented depth of experience in B2B / B2C, products / services, for profit / not-for-profit, Fortune 25 clients / start-ups and everything in between. Clients include Cardinal Health, Arby’s, The Weather Channel, Align Technology, GE Appliances, Brown Forman, Johnson & Johnson, United Way, and the Mobile Marketing Association. The LPA team is objective-based, passionate and committed to speed, agility and practical, winning solutions that drive results.