Truth@Life is all about transformational change – both personal and professional. The one constancy in this world is constant change. Truth@Life coaches are experts in change – change that is both transformational and change that is permanent. Organizations and individuals have a lot in common. They have a personality (core identity) all their own. When decisions are made that honor that identity good things happen. When they don’t, the individual or organization loses its way. Both people and organizations also have unique strengths and weaknesses. It can be difficult at times to identify and optimally leverage the strengths, as well as overcome the weaknesses. They both need to focus on their strengths; they will never excel in their weaknesses. Both live in a world of constant change. The more effective they anticipate and prepare for that change, the more effective they will become. Truth@Life uses a proprietary transformation process and set of tools called ACHIEVE©, to uniquely develop and implement the best possible action plan to successfully move an individual or organization to achieve its goals and make the transformation permanent.