DataPOWA is a UK-headquartered wholly-owned business within the IXUP Group, a publicly listed company on the Australian Securities Exchange (ASX). DataPOWA offers specialist data and analytics SaaS and research services to the sports market and our clients include sports sponsors, gaming companies, football, rugby and cricket rights holders. Find out more about our suite of products at www.datapowa.co.uk: POWA index: Access market context and compare the digital performance of thousands of leading sporting franchises, organisations and tournaments from across the globe with our easy-to-use, real-time analytics dashboard. POWA tracker: Understand the true impact of your sponsorship assets and take immediate action to maximise performance with equivalent media value analysis delivered within days of a live match or event. FanPOWA: Measure the impact of sponsorship deals on customer growth and understand the relevance of partners’ databases by bringing together datasets from multiple sources in our next-generation encrypted platform.