La Preferida is a Chicago-based, family-owned, company serving the best an authentic and complete line of quality Mexican ingredients since 1949. Now, 60 years later, we have expanded line to more than 200 products, including low-sodium and organic items. Taste and tradition are the words we live by and we hope that we will exceed your expectations. Taste and Tradition... La Preferida... ¡Que Comida!