From the family that brought you In the Pink Stores, Inc., we are now proud to announce the start of Resort Retail Group, LLC. Starting in 1997, Sandra and Gordon Russell established In The Pink Stores, Inc., which grew to 11 women’s apparel retail stores throughout New England, including the largest group of Lilly Pulitzer® Signature Stores in the nation. The first privately owned Lilly Pulitzer® Signature Store of its kind, In The Pink Stores, Inc opened its first store on the island of Nantucket in 1997. Having grown to operating eight Signature Stores and the first ever Lilly Pulitzer online store, in the pink created playful ways to bring customers of all ages the fresh and classic Lilly Pulitzer® styles that have made the brand famous. Over the course of 20 years of experience as retail experts on the Cape & Islands, we additionally opened three self-branded women's boutiques with a collection of our other favorite and most popular resort brands. Now we are onto our most exciting adventure yet! Resort Retail Group was established to encompass our next venture in retail starting with three Southern Tide® Signature Stores, which opened in Nantucket, Chatham, and Mashpee Spring 2018. Southern Tide® is a fresh new approach to island fashion,combining the newest trends with cherished classics to offer outfitting for summer on the Cape and Islands, and beyond. From beach, boat, brewery, or golf course-- to a summer night in town on the cobblestones -- Southern Tide® offers all of the necessary basics for seasonal living for men, ladies, and boys. Southern Tide® is classic, coastal, and adventurous; a new and exciting lifestyle brand.