Micro-watch brand from Vancouver, BC Canada. Simply put, we are a values-based company and not a sales-based company. It is more important to us that customers feel we have delivered great value in terms of premium parts, quality craftsmanship, and stunning design than it is to say we hit our sales targets by selling a substandard product. By putting our last names on our watches, we have tasked ourselves to deliver the best possible product. We genuinely want our customers to say, “these are incredible watches and we can’t wait to see what Thacker Merali comes up with next”. Authenticity is a big deal for both of us and we gravitate to those who are genuine. This includes products and services. There is nothing more deflating than to invest time, energy, and money into something that turns out to be not as advertised. To create a great legacy and build a company worth growing it needs to be something we can both be proud of. To achieve this, we have made a commitment to be true to ourselves, our customers and the environment.