Pinnacle Marketing, established by Carl Smyth in 1997, is an independent insurance brokerage, registered with the Financial Services Board (FSB number 15017) and which specializes in the development and marketing of forward-thinking short-term insurance products. As "architects of innovative niche insurance products and services" Pinnacle Marketing continues to design, implement and advise on insurance offerings in the mobile device sector, the accident and disability sector and the commercial insurance sector. We hold ourselves accountable to the standards we have set for business relationships and product development. We refer to this as "The Pinnacle Way" and this philosophy is governed by the following principles: * Commitment to continuous development * A passionate focus on service excellence * A desire to ensure a strong pricing-to-benefits ratio (more than clients expect for their money) * The application of expert skills, knowledge and experience to each product category * Significant and meaningful investment in our relationships with insurers, service providers, dealers and suppliers We place a high premium on service excellence and believe that focused attitudes, in-depth product and process knowledge and personal attention are imperative. We strive to uphold our values with each and every new product launched – innovation which caters to the needs of the market, user friendliness, customer retention, exceptional service as well as comprehensive, affordable cover!