TODAY WE ARE ALL BROADCASTER AND TV PRESENTERS. Today it is not enough to be a confident presenter or public speaker the new reality is that a higher level of expertise is needed to become a Master Influencers and Persuader. For the foreseeable future the primary means of communicating for all of us is through a computer screen via Zoom or the myriad of other online facilities and the realisation that now in the main we are ‘selling’ to an ‘Invisible Audience’. For nearly 2 decades this was my role at QVC The shopping Channel both as a guest presenter selling £millions of pounds of products for major brands and high street names and as their chief trainer teaching others to do the same. The key was understanding what the audience wanted and delivering on that need. Now in this age of remote communication my focus is ensuring my clients present themselves in the most impactful and persuasive way whether they are selling a product, service, or an idea, or seeking funding for a project or advancement in their career. Working with Accountants, Law Firms, British Land, and companies as diverse as Lego - M & S and other high street retailers I have increased sales by 12%, won high level contracts, support for new in store concepts and funding for major IT projects. How we present ourselves must be at the highest level to beat our competition where confidence and Mental Fitness are at the root of this along with the frameworks and processes, I used to create selling presentations on TV. These are the same concepts I use to help my clients win more business be it at a networking meeting or in a personalised video. All of these are embodied in my book - Stand Up and Sell - How to Sell Yourself Without Selling and my work with ‘Positive Intelligence’ turning the negative judgemental voices in our heads to positive supportive ones. THE ONLY THING WE HAVE CONTROL OVER IS HOW WE REACT TO ANY GIVEN SITUATION. As a keynote speaker and Coach my passion is delivering