Iconic Architecture and Design (IAAD) offers architectural and design services with a focus on evidence-based design and sustainable protocols. The name Iconic is a tribute to architecture and design masterpieces that metaphorically reflect the virtuosity, talent and genius of their creators. As Zevi so wisely wrote…“We must recognize the existence of the genius as a philosophical necessity. Outside and above collective work, and group movements, there has been in the past, and there will be in the future the man of self-sufficiency in analytical and comprehensive work: the man of synthesis and creation. We call for collaboration but a Leonardo could work alone”. Here is to great architecture and design!