Vantage Brand Consulting by HSMAI is Cornell’s Sales & Marketing Strategy consulting organization providing pro-bono consulting services to businesses in fields ranging from real estate to technology to hospitality. At VBC, we help our clients build powerful brands. From brand value creation to customer acquisition & retention strategy, we help our clients align their brand values to key business objectives in order to drive sales and enhance brand image. Our Cornell consultants have a diverse array of experiences in fields like real estate, hotel management, food and beverage, consumer goods and more. Our services include branding graphics & media, social media identity development, digital marketing strategy, market entry strategy, customer acquisition & retention strategy and more. To find out more, please check out http://www.vantagehsmai.org/. If you are interested in our services, please email Shen, the president of VBC, at sl874@cornell.edu.