PASO Magazine is a community standard, helping people in Paso Robles do business. We are the gold standard for quality community content. We tell “The Story of Us” and together, we keep great things going and make great things happen. Find out how to join our successful family of businesses working together to empower good business in Paso Robles. Founded in 2001 by Bob Chute, PASO Magazine has grown to cover Paso Robles, Templeton, San Miguel, Shandon, and Bradley with more than 30,000 printed and delivered. More than 25,000 copies of PASO Magazine are delivered to homes and businesses by the 1st of each month. The magazine has produced some of this best content in the North County and while under new ownership by Nic & Hayley Mattson, the magazine promises the same great content and coverage for the next 16 years and more. PASO Magazine delivers content from longstanding traditions of PASO People, Round Town, Hoofbeat, Education, Business, Sports, Shopping, Events, and now Wine & Dine. Advertising opportunities run the spectrum from print, digital, video, and social media. In North SLO County, there is nothing that beats the reach and exposure of PASO Magazine.