LatinSF is an economic development initiative that promotes business and trade between San Francisco and the Latin American region. Created as a public-private partnership between the Mayor’s Office of Economic and Workforce Development (OEWD) and the San Francisco Center for Economic Development (SFCED), the goal of LatinSF is to create a welcoming environment for established Latin American companies to expand and startups to locate in San Francisco. LatinSF will also support San Francisco-based companies that are seeking to expand their businesses south.