The Rachel Greenhouse Agency is a business growth and marketing agency that helps small to mid-sized businesses reach their growth goals through pioneering strategy and creative execution so they can focus on what they do best. Our goal is to champion business owners so they can fulfill their missions with ease and abundance while transforming our community, both locally and globally. STRATEGY, CREATIVE + PLANNING for launching and growing businesses: Advice, accountability and resources for passionate BUSINESS OWNERS. Your PASSION led you HERE. Our PROCESS will get you THERE. 1. STRATEGIC I've cultivated my natural capacity to think and act strategically. The fact that I can make swift decisions to let past realities go in order to make room for what has to happen next has enabled me to keep moving forward through some very challenging stages of growth. And this strategic lens has given me the capacity to help other business owners who might be struggling to navigate a transition or discern the best next step to take. 2. AUTHENTIC My approach to marketing is rooted in authenticity. It isn't a fake costume I help design so that my clients can present an artificial version of themselves and their businesses to the world. Instead, successful branding involves uncovering the true essence of a person and his or her business, while marketing finds a way to authentically communicate that truth to those who would benefit from knowing about it. 3. ACTION-ORIENTED I'm a big believer in taking action, however imperfect that action may be. It's far better to have tried and failed than it is to have never shared your idea or taken a scary step because you weren't fully ready. Clients and collaborators often hear me quoting one of my favorite expressions: "The ideal is the enemy of the good." 4. COLLABORATIVE Along the way, members of the RGA team may be asked to collaborate on certain projects, increasing our capacity and talent in support of our clients' success. We're also very comfortable collaborating with other agencies and experts, taking responsibility for all or just some aspects of a project in order to support our clients.