The Sterling Group is a comprehensive sports and media consulting agency. We are a global network of experienced professionals and strategic partners who assist and advise professional athletes, coaches, media personalities, corporations, and sports business leaders. We leverage highly specialized skill sets and a keen understanding of the international sports industry to provide intelligent, impactful, and sophisticated solutions to address the complex business needs and objectives of our clientele. Services include: Contract Negotiation Name Image & Likeness Sports Performance Collegiate & Professional Athletic Advisory Post Career Planning Coaching & Leadership Development Transformation Media Relations Brand Architecture & Development Corporate Communications Reputation & Crisis Management Sponsorship Procurement Motivational Speakers Bureau Operations & Organizational Strategy Corporate & Commercial Excellence Event Strategy & Development Community Relations