Highlander Consulting helps emerging and mid-sized product and service firms across the U.S. create and keep customers. We design business development strategies, apply appropriate tactics and generate market intelligence that enables our clients to create and keep customers on a consistent basis. Our Marketing Craftsmanship® approach is designed to ensure a tangible connection between marketing activity and meaningful business metrics such as lead generation and revenue growth. #marketing #publicrelations #B2B #businessdevelopment Note to LinkedIn Visitors: We are strong believers in LinkedIn, but we choose not to feed this social media beast with content. Visit our website blog, or www.marketingcraftsmanship.com for insights into our intellectual capital. Or you can check out Gordon G. Andrew's personal LinkedIn profile: https://www.linkedin.com/in/gordonandrew/ Thanks.