Patriot Media Group specializes in the planning and placing of highly efficient 10-second commercials on national, regional and local television programming. The spots are most commonly seen as closed captioned sponsorships or promotional consideration announcements. For marketers concerned with their spots being skipped or being lost in long commercial pods, these 10s are contained within program content in shorter pods. Research also shows the spots are equally as effective in brand recall and persuasion of longer length, and more expensive spots. Patriot Media Group has become the exclusive marketer for closed captioning sponsorships for the Los Angeles Lakers partnering with Time Warner Cable Sportsnet and with the Los Angeles Dodgers beginning in 2014