Lake Group Media, Inc. is a leading media buying and media sales agency specializing in the direct mail, email & online channels. Our clients represent industry leaders in the fundraising, consumer/business publishing, association, merchandise, education, and financial markets. Our brokerage division offers complete response analysis and media planning tools to provide clients the most responsive media at the lowest cost. Our management division represents over 125 individual clients for whom we optimize the revenue from their postal, email and online media assets. Our interactive division provides email data management and co-registration platforms. Our newest product, DonorBase, is the industry's leading fundraising cooperative. With 50 years of corporate experience and a staff of seasoned professionals, Lake Group Media is the country's leading media agency.