The ScaleWerks Holdings Model represents a radical departure from the “Traditional Private Equity Model” - it represents a new way of enhancing generational wealth through Long-Term Sustainable Value and Profit Creation for a Select Group of LP’s. Our goal is to build a long-term investment relationship with a Select Group of Individuals, Family Offices, Institutions and Foundations that share our beliefs. Our SmartScale protocol unlocks Exponential Scale in target markets, categories and industries that delivers long-term scaling results well beyond traditional PE models. We started ScaleWerks because the “Private Equity Group Think” focus on cost takeout and “every dollar we spend hurts our return mindset” will never produce Category Leaders like an Apple or an Amazon, which capture 76% of their category value. Our proprietary protocol focuses on Customer Lifetime Value that delivers exponential returns versus PE where 2-3x is celebrated. We have used our data driven approach and our 150+ years of operating experience to create a new category and disrupt traditional Private Equity. Additionally, our approach better aligns with our select group of exceptional investors, through our feeless structure, ability to opt-out of a particular investment, and dedication to sustainability.