The NIO 333 Formula E Team has participated (under different ownerships) in the FIA Formula E Championship since its inception and won the inaugural Drivers' Championship title as Team China Racing in 2015. '333 Racing' partnered with the team in September 2019 and entered in to the sixth season of the all-electric racing series as the 333 FE Team with NIO, a global smart electric vehicle company, as Primary Partner. The new organisation is fully managed and operated by motorsport management company, Shanghai Lisheng Racing Co. Ltd and Gusto Engineering in China, while its European subsidiary responsible for Research and Development, technical support, marketing and media, is based at Silverstone Park, UK.