The Association for Heritage Interpretation is the United Kingdom's key forum for anyone interested in interpretation – the art of helping people explore and appreciate our world. Our members work with exhibitions, guided tours, pubications, websites, arts projects and other media that are designed to build connections between people, places and culture. AHI believes that interpretation enriches our lives through engaging emotions, enhancing experiences and deepening understanding of places, people, events and objects from the past and present. AHI aims to promote excellence in the practice and provision of interpretation and to gain wider recognition of interpretation as a professional activity.