JTB traces its roots back to Japan Tourist Bureau, an agency formed in 1912 for the purpose of servicing the ticketing needs of foreign tourists in Japan. It has since evolved into a travel and tourism industry leader with an unparalleled line-up of tour products and services as well as addressing the needs of the corporate, education and MICE markets. JTB has redefined itself as a “solutions provider” to create opportunities for people all over the world by defying conventional industry paradigms and boundaries and delivering results through out-of-the-box thinking and solutions. With its global network and multidisciplinary expertise stretching across 39 countries, JTB puts the world in reach whilst helping clients save time and money. JTB stands by its commitment to create and deliver “Perfect moments, always”. JTB Asia Pacific Headquarters is the regional HQ extending through 14 countries and 29 group companies.