PRM is a consultancy specializing in MARKET INTELLIGENCE which, since its foundation in 1980, has been a pioneer in the transformation of traditional market research (simple provider of market information) into a key tool when making strategic decisions. PRM offers its clients a single service: to understand and structure the information need for which it has been contacted (an opportunity, a real problem, a possible risk…) to be able to make the most appropriate MARKET INTELLIGENCE design. In PRM we cannot talk about a typical project or about a list of specific services, but about research projects which are solutions tailored to our clients’ specific realities and needs. Up to the present day, teams of PRM consultants have carried out MARKET INTELLIGENCE projects both from a consumer point of view (B2C) and from a business point of view (B2B), in: Banking and Financial Services, Consumer Goods, Retail, Insurances, Media, Raw Materials and Energy Sources, Real Estate, Telecommunications, Third Age, Tourism and Leisure and Transport. With a single headquarters in Barcelona, up to now, PRM teams have carried out projects in 40 countries.