Nickel is the enterprise crowdfunding platform for collegiate athletics. Today, athletic departments rely heavily on 3 primary sources of funding, corporate sponsorships, high net worth individuals and booster clubs. With 58% of alumni moving away from campus, booster clubs are no longer providing enough incentive for them to donate. With Nickel those 58% percent that move away now become included as potential donations. These alumni feel the need to donate because of exclusivity, meaningful donations, and social recognition.