North Equity is a venture equity firm that specializes in acquiring and investing in digital brands with high growth potential. North’s investment team has extensive experience as private investors and operators at the intersection of technology, data, and digital media. Its investment portfolio includes Recurrent Ventures, the parent company of best in class digital brands such as Popular Science, Futurism, Donut Media, The Drive, and Domino, as well as Organic Software, a SaaS platform. Since it was founded in late 2018, North has managed the acquisition of 25 digital media brands for Recurrent and will continue making strategic acquisitions and investments across the digital media and technology landscape. North is based in Miami.