Vesta Partners is a corporate finance advisory and strategic change consulting firm that serves the hospitality industry. The firm specializes in mergers & acquisitions, capital raising, financial restructuring, business restructuring, strategic planning, strategic initiative support and business transformation. The firm's principals have led or advised on some of the more signficant transactions and strategic initiatives in the restaurant, hotel, resort, amusement park, sport and entertainment sectors. Formed amidst the financial crisis of 2008-09, Vesta Partners' core offerings include advice on business restructuring and capital strategy as its clients address abrupt changes in market demand and capital market conditions.