When we think of Straight Consulting, we think: Straight Talk, Straight Forward, Straight Growth. Built by actual orthodontic team members, we’re not a consulting company trying to play in ortho. As a current RDA, our founder Tracy Martin is still a Treatment Coordinator in her spare time. Keeping in touch with what patients are asking for in orthodontic consultations today is a huge part of what we do! We bring decades of experience in orthodontics, sales, and marketing to help offices stand out in an increasingly crowded marketplace. With our ability to adapt proven techniques, capitalize on a practice’s unique culture, add a fresh, Millennial viewpoint, and sprinkle a bit of “southern sass” on top, the result is an approach uniquely tailored to every client, from tiny startup to established DSO, all without forcing a “one-size-fits-all” solution.