WHAT is MeetingsBenchmark? An online tool for TMCs, venue sourcing agents, corporate procurement teams and venue operators to independently benchmark meeting rates. MeetingsBenchmark overcomes the perennial challenge of obtaining impartial pricing data for meetings across the full spectrum of agents, venues and channels. The tool has been developed by industry specialists Travel Intelligence Network and The Conference Doctor, 2 impartial organisations with no vested interests in the results. HOW does MeetingsBenchmark work? Subscribers can access MeetingsBenchmark from any desktop or mobile device, 24/7, 365 days a year. The dashboard function displays real-time average day delegate, 24 hour and group accommodation rates for a given date range, showing the number of meetings on which the results are based. Searches can be refined further through filters including location and venue classification, whilst flexible reporting allows the results to be extracted and shared. WHY do I need MeetingsBenchmark? AGENTS could… • Save time and money by providing one benchmarked rate instead of three options • Add value by providing clients with industry trend & forecast data • Demonstrate quantifiable negotiation skills • Validate Strategic Meetings Management Programme efficiency • Aid clients in budgeting exercises without performing the enquiry process VENUES could… • Access robust, independent data to improve revenues & yield management • Understand Lead & Conversion times plus meeting volumes & trends • Benchmark competitor sets on meeting & event rates • Draw on real-time data for expansion & new opening business cases CORPORATES could… • Manage and budget meetings & events spend more effectively • Benchmark achieved DDR and 24 hour rates against peer-set or industry-wide averages • Improve understanding of rate variations between locations, period & venue type • Eliminate the processing time & cost of reviewing multiple quotations