We have spent the last six years doing research to figure out why some tech startups grow to become Unicorns and most don't.This research forms the basis of what we are calling Unicorn Math - an algorithm for rapid growth. The five things that a company must do include: - Entering a large market - Creating strong competitive differentiation - Finding excellent product/market fit - Developing marketing effciency - Fuelling growth with the right amount of capital We advise scaling tech companies and give workshops and speeches throughout North America, Europe, and South America on how they can achieve rapid growth by understanding best practices in the commercialization of innovation. We are happy to share a research paper that was recently completed on the five reasons behind Uber’s massive growth. Message me or send me an email at cplant@narwhalproject.org.