How We Work Design: If it could all be done, what would it look like? This exercise frees up both Aptivous and the Client to work toward solutions that are not weighed down by past experience. As we unearth business requirements, we’ll apply those related constraints to the optimal implementation plan. User Experience: If the user doesn’t benefit from a proposed solution, we need a new solution. There is little more disappointing than software without adoption. We take end-user feedback very seriously, incorporating it as an integral part of our design and testing phases. Development: Imagine if you could correct mistakes in life with a quick pause, rewind and retry? That’s how we view development. By breaking down what works and doesn’t work, we iteratively adapt to improve the outcome.