Hansa Cequity is a data-driven, technology-enabled marketing consulting company. We use data for informed strategy and help companies acquire, engage, manage and retain their customers optimally by building intelligent, intuitive and real-time customer experiences. Our solutions in the market bring our client’s boardroom strategies to life via our offerings around Customer Experience Led Consulting, Data Analytics, Digital Marketing, Multi-channel Campaign Management, Loyalty Management solutions, Creative Services and Customer Relationship Centres. We go beyond transactional and CRM data by combining first party, third party and external data to build customised solutions for our clients that drives real business value. We enable this by leveraging technology through proprietary and best-in-class marketing automation, analytics, data management and campaign solutions.Our data consultants understand and unify data from multiple sources. Our analysts and customer marketing specialists glean out insights and understanding of our client’s customers or prospects. Our campaign management and digital marketing consultants then move-in to create meaningful engagement opportunities in a multi-channel environment. We leverage our multi-disciplinary teams of specialists bring together years of experience working in product/services marketing organisations, advertising and direct marketing firms, analytics companies, technology consultancies, contact centers and digital and creative agencies.