We leverage expertise in Advanced Data Analytics, System Dynamics and Strategy to produce quantitative and economically-correct market models. Our work generate deep insights into the actual market dynamics – being it for consumers or patients – which we leverage to create competitive advantage for our clients We work on a global basis to source or identify the optimal data for use in our models. Our work is unique and over the years we have successfully supported many of the world's largest consumer and pharma brands. Launch and uptake strategy for new brands or new markets Growth strategy for existing busiesses - how to re-invigourate or accelerate growth Portfolio dynamics strategy Integration of multiple large-scale data sources to establish a robust knowledge platform Scenario simulation to quantify value differential of initiatives or events and align management