LP Group is a data-driven direct response solutions shop. We're passionate about how the right data can be leveraged to increase the performance of your key business operations. We use data in every step of the way to help eCom and offer owners make profit. Here's how: - Better reporting with reports that deliver insights + action - Automating manual processes with APIs and integrations - Creating frameworks and SOPs to help scale and free up time - Setting up A/B Tests with proper tracking and targets to create winning results - Optimizing Pricing: On the Front-End, Back-End and UpSell/DownSell combos