PM & Partner Marketing Consulting GmbH (PM&P) is an independent consulting and market research firm with offices in Frankfurt, Chicago and Shanghai. The company has operated internationally since 1974. PM&P provides strategic and operational marketing and business development support to public economic development and investment promotion organizations as well as to private companies. PM&P provides: ECONOMIC DEVELOPMENT: - Economic Development Consulting - Business Retention and Extension (BRE) Consulting - FDI Lead Generation - Investment Promotion Consulting - Trade Promotion Support Services - Export Promotion Initiatives - Capacity Building for EDOs/IPAs - Marketing Strategies for Investment Promotion - Cluster Development Strategies - Revitalization of Sites MARKETING CONSULTING: - Market Research - Market Entry Support - M&A Strategic Targeting (buyer-side) - M&A Strategic Buyer Search (seller-side) MARKET RESEARCH: - In-Vitro Diagnostics (IVD) market research - Medical technology market research - Customer satisfaction measurement (products and services) - Market potential and opportunity assessment - Product concept tests / customer-driven product design - Win / Loss Analyses - Desk Research, Surveys, In-depth interviews, Focus groups and Workshops