Corporate real estate in a new light. iread - Real Estate Research Analysis Data - is a new Europe-wide research and advisory using Big Data to serve the global real estate industry. This start-up, a wholly-owned subsidiary of the Paris-based Business Immo group, market leader in B2B real estate intelligence, is the result of a year-long reflection that led to creation of a company that is innovative both in terms of its processing tools as in the competence and excellence of its teams that are in the process of being set up. Iread is offering a range of services and products in France and internationally since the 1st of January 2019.