The FoodSHIFT2030 project is leading an ambitious citizen-driven transition of the European food system towards a low carbon, circular future, including a shift to less meat and more plant-based diets. The FoodSHIFT2030 approach focuses on supporting innovation towards a fast transition of the European food system by 2030, which is necessary in order to address the pressing challenges for food and nutrition security, contribute to the EU commitment of reducing GHG emissions by at least 40% by 2030, and revitalize urban-rural linkages and partnerships to secure the achievement of the UN Sustainable Development Goals (SDGs) by 2030. FoodSHIFT2030 takes departure in the EU Food 2030 Research and Innovation Policy Framework, the EU’s commitment under the Paris Agreement and the UN Sustainable Development Goals (SDGs.) It brings together a strong multi-actor consortium composed of local governments, SMEs, NGOs, universities, research institutes and network partners to address the H2020 programme topic CE-SFS-24-2019: Innovative and citizen-driven food system approaches in cities. A fast citizen-driven food system transition will be achieved by creating a framework and efficient mechanisms for maturing, combining, upscaling and multiplying existing food system innovations through the operationalization of nine citizen-driven FoodSHIFT Accelerator Labs and a further 27 FoodSHIFT Enabler Labs to be established in existing and emerging city-region food system hubs distributed across Europe.