Sugato is a professional service firm that offers intensive career and personal coaching, team development, management development, soft skills training, and Change Management consultancy services. MISSION: It is Sugato’s mission to: - help individuals work & live from their being; to know your direction, stand for yourself, and express yourself in your own way; - help organisations and groups develop successfully to allow for increased social and financial value. Sugato therefore bridges the hard, performance focussed, and rational world with the soft, ideal driven world in both directions. Sugato looks from the inside out and gives attention to both the "soft" and "hard" characteristics of every person and the systems they are in. By looking together at the inner desires, dreams and needs, as well as beliefs, assumptions and judgments, new development perspectives are provided. BACKGROUND: In the Buddhist language Pali the word ‘sugato’ means: Going to a good destination. It is the quality to walk the best path to reach one’s goal. And any destination can be a right one. It can offer joy and success, and it can offer a mirror and an opportunity for reflection and learning.