The Map of Art in Italy™ ARTE.it is the first global digital plaform targeting the 34+ million tourists visiting Italian art cities every year .Mapping arts in Italy and building the Italian Art Heritage Database, the first georeferenced database of art points of interest is the key strategy to achieve market penetration in the digital media arena. To date the Italian Art Heritage Database has reached over 10.000 Points of Interest in 14 art cities in Italy including: Venice, Rome, Florence, Milan, Turin, Genoa, Bologna, Naples, Lecce, Palermo, Aquileia, Caserta, Benevento and Vicenza. As of today ARTE.it network includes a multilingual website www.arte.it (+200K UV / month) and 15 mobile apps (+100K downloads) developed for Apple iOS (iPhone & iPad) and Android (smartphone & tablet) in English and in Italian. ARTE.it is also active with its channels on Facebook, Twitter, Instagram (+90K followers).