Allkinds is a new world of self-care and self-expression, just for kids and teens. Here, they’ll find and try their new favourite naturally awesome, ultra-fun daily essentials—everything from body and hair care, self expression staples like temporary tattoos and nail colour, to their very first skincare routines. We’re launching with stores in locations across Victoria and New South Wales that make finding confidence boosters and self-care stuff an immersive and unique experience for kids. What we’re building is: Made for Allkinds We support every kid’s unique awesomeness: no one is excluded or limited to certain categories, and we formulate for kids' unique needs from sensitive skin to oily hair. We don’t have a girls section and a boys section, we just make things that kids love. Whether they love sports or sparkle: there’s something for them at Allkinds. Cultivating Kid Confidence We’re building a fun place where they’ll feel safe and supported to learn self-care and try new things: you’ll be building the confidence of the next generation. From helping them buy their first deodorant to figuring out their first skincare routine, we are laying the foundation for their self-care to come. No Gross Stuff All of our products are powered by effective, clean, good-for-you ingredients: we have a long list of what we don’t use, including parabens, sulfates, mineral oils, harsh detergents and more. All of our products are vegan, naturally fragranced and always cruelty-free. Kid-Picked, Parent-Approved We make stuff kids will freak out for, but never freak parents out: our products are accessibly priced and thoughtfully made for families to rely on. We make getting ready everyday something kids find fun.