AMORE Business Systems and Ventures Ltd registered in 2014 is an award-winning E-commerce apparel and footwear store; We are a leading apparel store in Kenya committed to building a family of Africa’s best fashion brands; offering captivating customer experiences that drive long-term loyalty and deliver sustained growth for our shareholders. Our mission is in line with SDG 8 which is to Promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for Amore’s stake holders and staff. Our business model is business to business and business and customer We started as an Interior décor and bedding sets from the spare bedroom of our house to friends and relatives. My husband and a founding partner had a good eye for interior and most of the pieces sold out quickly. As business grew, we saw the need to register the business as a professional venture, hence AMORE was born in Dec 2014 and our flagship store officially opened in March 2015. AMORE is the initials of our names Amadi and Moreka and means love. At AMORE, we aim to give our customers a memorable shopping experience and they fall in love with the brand. Our three stores are located strategically to cater for men, women and children.