Working with 100% naturally derived ingredients, Heretic creates non-gendered fragrances that are free from synthetics, vegan, and never tested on animals. We’ve surpassed all industry standards of clean by handcrafting our scents with botanical materials such as essential oils, concretes and absolutes. These real botanical materials go far beyond simply non-toxic, bringing the vibrancy and wild beauty of nature to each of our fragrances. We call ourselves Heretics because we’ve chosen to disrupt the status quo and do something different. We’re on a mission to show the sexier side of naturals, the dirty side of clean. We believe that nature is wildly provocative, and working with these authentic ingredients allows us to create complex fragrances that explore the unpolished version of these plants and flowers—from dirt to stem to petals, with all their organic imperfections and earthly beauty intact. We’ve combined conventional perfumery with the therapeutic properties of natural extracts to create truly functional fragrances inspired by ancient traditions. Our fragrances harness the aromatherapy benefits of the powerful plant materials they contain, such as the calming effects of CBD or jasmine or the uplifting properties of citrus oils. What you smell is alive with nature’s power, and when our fragrances combine with your unique personal scent, olfactory magic happens.