We help new parents to choose everything they need for their new baby, order it, store it and deliver it all at once, just in time for baby's arrival. We also offer various baby and child-related services from maternity nurses and night nannies to photographers and artists and more. Our aim is to give new parents the peace of mind that they are buying right first time and to make shopping for a new baby a wonderful, memorable and fun experience. "It’s the most extraordinarily brilliant company. Hysterical and increasingly bewildered and confused about what on earth a baby needs and terrified of standing sweatily in a department store just chucking money at the problem, several friends took me to one side and told me the Anita's House secret. You go and see them in their calm and reassuring showroom, they bring you cups of tea, tell you exactly what you need (and what you don’t), don’t charge you a penny more for it than anyone else, deliver everything, assemble it all AND take away all the packaging." Kate Reardon