Founded by Carroll Hutchings and Lisa Elward. Carroll is the creative heart and Lisa the commercial head of ENDANGERED INKS. Thrown together by careers in sales and marketing we forged an unlikely friendship and quickly found our perspectives whilst distinctly different are entirely complementary in business. So we set out to use our skills to turn Carroll’s amazing INKS and our shared passions into a business. ENDANGERED INKS was born in December 2019 with sights set on a March 2020 launch...the month Covid-19 closed the doors to travel and business. As the world began to adapt we watched people become more conscious of others and the environment and saw the amazing capacity in all of us to support those in need. Without the proceeds generated by tourism to support the conservation a ten-fold increase in poaching has been reported and endangered animals are at even greater risk of extinction. Now more than ever, 2020 is the right time to launch Endangered Inks. - exquisite fine art ink illustrations - inspired by the endangered animals we have encountered on our travels - with unique embellishments and in extremely limited editions - INKS are drawn to protect with 20% of every sale supporting animal conservation