The National Hispanic Cannabis Council is a purpose-driven nonprofit organization created by progressive thought leaders in the cannabis sector business to address the current underrepresentation of Hispanics participating in the U.S cannabis industry. The mission is to educate the U.S. Hispanic community on the health, wellness and economic aspects of cannabis to empower their support and participation in the industry. To help demystify through educational programs the health and wellness power of cannabis to break down long-held cultural taboos and beliefs on cannabis.