Music Licensing & Commercial Partnerships for Brands Boss Sounds has emerged as the nimble enterprise behind music licensing solutions and strategic partnerships for global brands. We are an independent, New-York based agency that thrives on uniting advertisers with music and talent that ignite brand messaging. For over 15 years, Boss Sounds has helped agencies and brands execute creative concepts that play to brand strategy. Our team manages the complexities of delivering music and talent rights for any business application — on time, on budget, and on brand. Our expertise in music licensing, strategy, and supervision has led to the launch of successful campaigns with brands including Audi, LG, Supreme, GoDaddy, Barefoot Wine, and more. We’ve secured rights to songs from a wide variety of artists including Sia, Vance Joy, and Rachel Platten, and delivered organic partnerships with talent such as Marvin Gaye, X Ambassadors, and Miles Davis.