PREA is a consulting and service company that uses artificial intelligence to create value in the real estate sector. With its in-house developed data analysis system mercury, PREA measures, evaluates and forecasts market activity along the entire real estate cycle for each micro-location in Germany. The company uses insights from more than 350 billion relevant data points (as of Q1, 2022) to advise investors, owners and users. The consulting services cover all asset classes in commercial transactions and leasing, research and strategic planning, financing and investment, architecture and project development. Along the entire life cycle of a property, PREA generates with its analysis system a statistical picture of different scenarios resulting from various future conditions and thus achieves the greatest value leverage while fulfilling socio-cultural, ecological and economic aspects. Real estate and pension funds, banks, insurance companies, foundations and other real estate investors create significant added value while complying with their corporate social responsibility through this technological application. As of 2018, Investment and Finance Consults, Data Scientists and Engineers, Architects and Project Developers advise a project volume of approximately €5,0 billion. A total of 48 experts work at PREA.